Brand housing through medium which consists of several media formats into 1 highly visible and impactful shopper media. The mediums are:

Category Billboard

• Brand Dominance with large eye-catching billboard
• 18in(H) x 60in(W) allows for brand to communicate product benefits

Pos Banner

• Prime shelf edge location, navigating shopper to your brand
• Disrupting shopper from buying other brands
• Reaching consumers at the “moment of truth”
• Interactive engagement via 5 human senses with the use of gadgets
• Effective brand attributes/benefits communication at eye-level

Product Banner

• Hybrid of hang-cells and PosBanner which allows for selling stocks to be placed cross-category
• Cross-category placements helps to tripper un-planned purchase at related category aisles